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TopRC

The largest RC store in the Netherlands, now at full speed online too: TopRC

TopRC is the largest specialist in radio-controlled models in the Netherlands. From a 1,000 m² store in Uden and an extensive webshop, they serve RC enthusiasts with cars, drones, planes, boats and helicopters, with a 9.3 customer rating and a lowest-price guarantee.

Hyvä migrationOmnichannelInternational
TopRC webshop, built by Younify
90+Core Web Vitals
90+

Core Web Vitalsafter the Hyvä implementation

9.3

Customer ratingfrom 3,500+ reviews

3

LanguagesNL, EN and FR from one platform

1,000 m²

Store in Udenplus a fulfilment centre

The challenge

The largest RC store in the Netherlands, but the webshop lagged behind

TopRC built an impressive position: the largest model sports store in the Netherlands, a premium dealer of brands such as Traxxas and Arrma, with its own fulfilment centre and a loyal community.

But the webshop, the digital heart of the business, became a bottleneck. A fast-growing catalogue and high customer volumes called for a platform that was fast, searchable and easy to maintain. It wasn’t.

  • Slow pages for a technical, impatient audience
  • Thousands of products and parts that were hard to find
  • A parts finder that didn’t work properly
  • Store and webshop stock not properly aligned
The solution

Fully rebuilt on Magento 2 and Hyvä

Performance, catalogue management and the shopping experience RC enthusiasts deserve

Younify rebuilt TopRC’s webshop from the ground up on Magento 2 with Hyvä.

The focus was on three pillars: very fast loading, a catalogue structure that makes navigating thousands of products easy, and an omnichannel setup that connects store and webshop seamlessly.

What we did

Key work

Hyvä implementation and performance

Load times under 1 second and Core Web Vitals of 90+, a direct driver of conversion and organic traffic.

Catalogue and parts finder

Filters by brand, type, drive and model, plus a fully rebuilt parts finder: customers find the right part for their RC model straight away.

UX and conversion

For beginners and seasoned hobbyists: intuitive navigation, product comparison, clear product pages and a checkout with a trade-in flow.

Multilingual international setup

Dutch, English and French from one scalable Magento platform, without duplicate management.

SEO architecture

Clean URLs per category and brand and optimised pages for search terms such as “Traxxas onderdelen” (Traxxas parts) and “DJI drone kopen” (buy a DJI drone).

Omnichannel and stock management

Linked to the stock management of the store and fulfilment centre, so stock, delivery times and pickup options are always right.

The result

A webshop as fast as the models they sell

RC enthusiasts find their product faster, the parts finder works as it should and the team manages the growing catalogue with far fewer technical headaches. The platform that used to hold growth back now drives it.

  • 90+ Core Web Vitals – top performance on desktop and mobile
  • Higher conversion – through better navigation, filters and checkout
  • More organic traffic – thanks to a solid SEO foundation
  • Parts finder – customers find the right part straight away
  • 3 languages live – NL, EN and FR without extra management work
  • 9.3 customer rating – maintained and strengthened
toprc.nl
Screenshot of the TopRC webshop

Hover over the screen to scroll through the webshop

TopRC
“We have a huge range, from complete models to every part imaginable, and that puts high demands on your webshop. Younify understood that exactly. The site flies, the parts finder finally works as it should and our customers find what they’re looking for fast.”
RickyTopRC
Free consultation

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  • A call with an experienced Magento specialist
  • Concrete advice based on similar cases
  • Up to 30% lower cost than most Western European agencies
BP

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